logo Max Senden

Identity development for Urban Smart run by Camille de Luca-Schwartz: an independent professional who positions herself as the linking pin between specialists in the urban environment. The look and feel of the identity was kept straightforward but playful in the spirit of Camille. It tells the story of making connections between various aspects of city life and linking them with nature (i.e. a representation of Camille's believe in a sustainable future).


Max Senden, Urban Smart logo.





Max Senden, Impression of the proposed Urban Smart website


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